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RCS is Here: How Yotpo SMS is Paving the Future of Messaging

Apple’s iOS 18 reveal in September sent a ripple through the marketing world with the...

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Retention Uncensored Rewind

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The Rise of TikTok Shop: Product Discovery Gone Viral

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Yotpo Partners with AfterShip to Optimize the Post-Purchase Experience

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Black Friday Resources · Interviews & Ideas

Black Friday Prep: Email Deliverability Tips From An Expert

Our Email Deliverability Expert, Lauren, talks all things email deliverability ahead of Black Friday.

Case Studies · Black Friday Resources

Bangn Body's BFCM wins with Yotpo

Read how cult fave beauty brand Bangn Body leveraged Yotpo's cross product synergies to drive BFCM success.

Aviator Nation Walks Away from Previous ESP

See how Aviator Nation boosted email open rates by 34% and increased revenue by 31% while reducing costs.

Nerdy Ink Cuts Costs by 60% & Boosts CTR by 180% with Yotpo

See how Nerdy Ink not only slashed expenses but also enhanced engagement with support and strategic guidance.

Naked Harvest’s journey to 11.5x Loyalty ROI, 50% AOV growth

Read how Naked Harvest boosted AOV by 50%, achieved 11.5x ROI on Loyalty and saved 60% on Email with Yotpo.

Email Marketing · Blog Articles

Casting a Light on Dark Mode Email Marketing

Tips for optimizing your marketing emails for dark-mode.

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