eCommerce Marketing Resources
The definitive destination for eCommerce marketing guides, strategies, and more.
Google & SEO 23 Resources
eBooks & Guides
What Is Google Merchant Center & How to Use It
Google & SEO
Learn more about how to use Google Merchant Center for your store.
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Everything You Need to Know About the Google Shopping Feed
Google & SEO
Understanding the feed is the first step to mastering Google Shopping.
eBooks & Guides
How to Optimize Your Google Shopping Campaigns
Google & SEO
Learning how to optimize your Google Shopping feed has become even more critical.
eBooks & Guides
The Best Google Shopping Examples to Help Your Brand Get Started
Google & SEO
Google Shopping is a powerful platform for discovery, but the competition is high. Here's how six brands are doing it.
eBooks & Guides
eCommerce SEO: How to Drive Organic Traffic to Your Store
Google & SEO
To truly maximize traffic, brands need a proactive eCommerce SEO approach.
Case Studies
How Redline Steel Uses User-Generated Content to Stand Out On Google
Google & SEO
Learn how Redline Steel boosted conversion rates by 14% with Yotpo-powered reviews and ratings.
eBooks & Guides
5 Strategies for Optimizing Your Google Shopping Campaigns
Google & SEO
Get actionable tips for making the most out of your Google Shopping campaigns.
Videos & Webinars
Yotpo's SEO & SEM Workshop
Google & SEO
Check out our latest customer webinar with special guest Joseph Yakuel, Founder & CEO of Agency Within to learn the foundational strategies to optimize your Search Engine Marketing this year!
Case Studies
Under The Canopy Rises To The Top of Google Search
Google & SEO
Discover how Under The Canopy reached first place in organic Google Search Results and increased on-site conversion rates by generating authentic customer reviews.
Case Studies
Beanilla Uses Yotpo to Boost Search Rank
Google & SEO
Beanilla is the world’s number one vanilla bean site selling the highest quality but affordable beans
eBooks & Guides
Google Seller Ratings -- The Complete Guide
Google & SEO
Here's a step-by-step look at how and why to set up Google Seller Ratings.
